Saira Rizwan, a high-end luxury label, was founded in the year 2007 and since then has earned itself a prominent name in the fashion industry of Pakistan. The brand creates a diverse array of designs for the modern Pakistani woman ranging from traditional, contemporary to fusion designs that highlight exquisite cuts that keep up with the latest trends. The collections range from prêt, ready-to-wear lawn, formals and bridals. Saira has been a keen student of fashion since her time as a bachelor’s student at the Lahore School of Economics. She has successfully undertaken numerous design courses from the United States. Upon her return, she worked as a manager in a leading Pakistani fashion design house and moved on to open her own label independently.
Over the course of seven years, the label has seen a steady growth. In 2012, Saira Rizwan opened its flagship store and bridal studio in Lahore. The brand made its fashion week debut in October 2011 at Bridal Couture Week (BCW) in Lahore with the collection titled ‘Jehan’. The second and third BCW showcases were in the months of November 2012 and then December 2013 with the collections “Persian’ and ‘Tilkari’ respectively. In June 2014, Saira launched a limited collection of ready-to-wear stitched lawn designs to an overwhelming response from her clientele. “Saira Rizwan” is available for retail in Pakistan through their flagship store located at Mall 94, Gulberg III in Lahore. The brand is also stocked at L’atelier in Islamabad and internationally it is available at Heritage S (Texas, USA), Royal Gemz (Virginia, USA) and Faiqa Karim (UK).